Cheerful Links

Great place for all traditional Chinese/Asian food and ingredients, loads of fresh ingredients all the way to frozen, herbs, snacks, and drinks. Even rice cookers. Extremely helpful nice staff. There are two prices on the products one with vat and one without vat for business

Best place to get all you need for Chinese Japanese cuisine.

If someone likes cooking and is interested in Asian cuisine, I sincerely recommend it. You can buy everything from cooking equipment, etc. to frozen foods, pasta, spices and teas. Personally, I love Chinese, Japanese and Korean cuisine, so when I go there, I feel like a child in a toy store.

I love this place! It has a lot of the Asian food and ingredients I am looking for in the recipes I make. They have really nice drinks and snacks as well. The selection of Asian ingredients is great and I'm glad we've found this place or I wouldn't have been able to make so many things. We've been here many times and would recommend it for anyone looking for Asian food or ingredients (from gyoza wrappers, chili oil, chili flakes, gochujang, kimchi, to a big amount of Asian snacks, and so much more)

Deliver here .fast turnaround. Friendly staff .yard isn't overly big .so just take time

Best Asian store in town. Helpful employees and always have a good stock of ingredients and really well priced too

Love the supermarket, its got plenty of Thai,Chinese,herbs and spices, if you like Chinese food it's a must go to.
We found the staff are helpful too.

Outstanding staff and great items for sale! Cannot speak well enough about the brilliant level of service from the happiest staff I have ever meet

Decent! Have a lot of south East Asian ingredients for making the food you love it’s like a massive warehouse full of exciting food and drinks

Huge selection of Asian products. Has gluten free varieties of popular sauces, such as oyster sauce.

Really good variety of items and Prices, brilliant Tea selection and snack assortment.

Im So tired in stoke and trent find pilipino staff for food thanks for that place Chinese groceries i see my pilipino groceries i love it toooo much i back again 👍👍👍 recommended for asian and Filipino cummity

I found it a brilliant place to go and shop for fresh and frozen products to be able to cook Chinese dishes at home the staff are very friendly and helpful well worth a visit.

Just wanted to say I am impressed with the online and delivery service from Cheerful links. I received my order (frozen food) in less than 36hours! The packing was tidy and there were plenty of ice packs, my frozen items were still iced when they arrived. I had a substitution which they called and asked about it, the lady on the phone speaks cantonese she was patient and nice, which is not i expect from a chinese grocery. I will be returning, please keep up the good work.

First time here and impressed.
Clean,tidy and organised.
Lots of choice and fair prices.
Staff were friendly and would come again.
Only slight negative,there was no atmosphere,no music in the background
Most supermarket have this.(just an idea)
But wouldn't put us off from another visit

So happy I discovered my Thai rice

I love it here, one of the better Korean/Japanese/Chinese supermarkets in Stoke. Plenty of choice for noodles, and frozen items such as gyoza, dim sum, fish, meat... And also a great place to buy soju!! Staff are hard working, I never see them sitting still and the girls who work social media are fantastic.

Will be using this often. Great range and good prices

You can find all the varieties of Asian food you ever wanted .

As a self proclaimed foodie going here was amazing especially if you want to try new things you've never had before prices are great so definitely recommend going as if your unsure of anything ask the staff they will always help