IT'SUGAR Myrtle Beach

Don't just pass by IT'SUGAR when you're stolling through Broadway At The Beach. Be sure to slide in and check this place out. It's worth stopping in even if you don't buy anything, but let's be honest... you'll buy something... 😋
*attached some pictures*
-Take Care and Live Well - ✌

Very well stocked candy shop in Broadway at the Beach. They have old school candy and a large variety of Japanese candy.

Really cool place! Huge selection of hard to find candy. The self serve Pixie straws are very unique. They have small all the way up to one that is over a foot long. They have about 20 or so flavors and you can put as many in one straw as you like. It's a very large store. Staff is friendly and helpful.

Lots of cool unique stuff here! We saw Imber Solis play at the Hard Rock Cafe (she was amazing) and then explored the boardwalk and were so happy to find this gem!

Man, this place brings the KID out of you! Talk about a kid in a candy store! The place is AMAZING! They have ALL KINDS of candy. From HUGE gummy bears all the way to enormous rice Krispy treats! You WILL DEFINITELY satisfy that sweet tooth coming here!!!

All looks so delicious.
Good prices.
My favorites? The anime drinks

Honestly, I usually avoid these stores... But, between my kids and my nephews, I could not avoid it. What a selection! I could not believe all the things available. So many items I remember from my childhood or have seen overseas. The prices aren't great, but for a once-a-year stop, I guess it is ok. I cant wait to find my bag (amongst my luggage) and get my Cadbury treats.

It's the kinda place that'll make you feel like a kid in a candy store. There's an extremely huge range of candy, and most is priced by weight. If you have a sweet tooth, this is the place to go.

This place is nice and clean and a lot of cool, sweet, yummy products! The smell inside is heaven and really delicious making you wanna buy something and stay inside for a long time exploring around all the sweets and cute plushys. The place has so many different types of candies even some that go back to the older days. I love this place so much, its so cool. The staff are really nice and bubbly. I would come again! 😇🥰

This is one of the BEST candy spots ever! I bought candy clothing, cookie pillows, Japanese treats, huge jawbreakers, and even candy cereals. This really makes any age feel like a "kid in the candy store!"

We walked in, and taken aback by the large assortment of packaged and pick your own candies. My son immediately gravitated towards the sour candies, and I headed towards the licorice. I felt like a little kid again in a candy shop. We were assisted by the friendly staff, and made sure we could find what we were looking for.

I literally feel like a kid in a candy store every time i walk in with my family. So many different treats vintage and new to choose from. Very reasonable pricing and just a very 'sweet' place to go to soothe your sweet tooth!. I recommend everyone stop in after a bite to eat with the family.

Lots of variety in candy and cute stuff! I love Sanrio and Gudetama! Huge gummies of all kinds of stuff.

I love this store! Great selections and the prices weren't horrible at all.

This was one of the highlights of my daughters trip! She loved it, and has been talking about it to everyone! Wonderful variety of candy!

Always a great selection for all over the world candy and alot of vintage candy too! Highly recommend stopping in and taking a look. They have something for everyone!

My daughter bought edible crickets here lol and ate them. We also bought my son's teachers favorite candy which is called Zoits I think.. warning they are sour.

This was a pretty awesome place. The kids got 4 lbs pf sugar and mama got some alcohol infused ice cream. It was Mango and Strawberry and it was delish!
Staff is extremely friendly and very helpful.

It's a sweet tooth lovers dream! If you're ever in Myrtle Beach stop by and I'm sure you won't regret it

I took my boyfriends daughter and niece on a girls night trip to see the fireworks and to grab some snacks. They LOVED it. I wasnt so sure about the candy bins but there is an alternate packaging of the same things right near by. It was pretty cool to be able to choose your option. The staff is friendly. They are helpful but allow you to roam freely looking around at everything with out making you feel rushed. We will definitely be back ... probably more than I'm willing to admit.