Hansel BMW of Santa Rosa

Had a great experience with Henry at Hansel BMW. He was able to quickly secure me an allocation for the new M3 at a time when most dealers have a year + wait on this car. He was super accommodating and communicative during the entire process, was able to secure me a great rate at the time which stood the test of time as rates continued to climb during my car’s longer than usual build process. The overall experience was very smooth and delivery day was a breeze (no games). I highly recommend Henry and his team. They are a small dealer and a bit of a drive from the Bay Area but well worth it. Thank you, Henry!

Great sales people. I came in like I didn’t belong at a BMW dealership and I was treated like a paying customer without judgement. My kids were acting wild and they were all calm and collected. Overall a good experience and will likely be purchasing my next car here.

I couldn't ask for more from a dealer. All through the purchase they were a professional, friendly, and genuine group. The price was very fair but more importantly, the whole process was by far the best dealer experience I've ever had: fast, efficient, high quality, thorough, relaxed.

I've never had such trust in a dealer.

BTW, I travelled from Marin County to purchase from Hansel.

My husband recently purchased a BMW from Hansel, and we had a great experience. Of course, after driving his car a few times, I wanted one of my own. So, I made an email inquiry with some very specific questions and received a reply immediately. We went in and met with a salesperson who was professional, friendly, knowledgeable and kind. He answered all of our questions and addressed all of our concerns, along with he manager. They worked with us to find financing that fit our budget. The finance manager was great as well. Overall, a great experience, by far the best of any car deal I’ve ever participated in!

i received excellent service from Mike Alan in the service department.

Historically, I have not had good experiences with Auto Dealerships. Hansel BMW has given me a new perspective and I am so grateful. Liz Miller-Smith is by far, the best person you could have as your Custom Service Manager. She is knowledgable, intelligent, very helpful, and has such a friendly smile . My car was serviced quickly and I felt after talking to the mechanics that I could trust the work that was performed.
Respectfully,
Pamela Marsh

Through an online search, I found a certified used BMW that I wanted located at Hansel BMW in Santa Rosa. I made the drive up on a weekday to see the car myself. After the visit, we negotiated a price through email and came to an agreement on price. At the beginning, this was not my preferred dealership to go to because of the distance from San Francisco. There's literally 5 other dealerships I could've driven that's closer to SF. But they had the car I liked and my wife and I wanted to upgrade to a larger car since we just gave birth to our newborn. So with our 5 weeks old newborn in tow, we headed out from San Francisco to Santa Rosa again to meet with Dan McDonnell (our online salesperson) to see the car again. As new parents we were worried about the 80 minute drive up. But once we got there, Dan and his fellow team of co-workers were super inviting and considerate of our needs. Dan provided my wife with access to the lactation room. He also offered some food and drinks during our buying process. On top of that, I ended up purchasing the vehicle that I wanted at a fair price. The team here at Hansel BMW really goes above and beyond and has far exceeded my expectation of any dealership experience. I'd consider them again for my next vehicle purchase.

With my wife we are using from years the services of Hansel BMW, Santa Rosa to take care of our two vehicles X-3's, one old 2004 and one 2018.
We always received the necessary attention and help on timely mater. The fact that our old 2004 X-3 is running well is a prove of the excellent services that our cars receive.
Our latest experience from two days ago, with Greg just confirmed again the best opinion that we have with this service. My experience is again a 10 - Excellent.

Thank you for the great services you prove for your clients,

Roumen Mladjov

Thank you for the great job,

I had the best experience while buying my 2022 Tiguan!! I was able to buy a brand new car without the crazy dealership mark ups that you find elsewhere. Diego was a great salesman and super knowledgeable throughout the process, highly recommended!! Bryant the finance guy was also awesome with no BS. Great place to buy your next car!

I received a safety recalls from BMW and took mine in for inspection and repairs , Hansel was the dealer closest to me. There on line scheduling for a service appointment was awesome, they got me in right away. The morning I arrived I was greeted outside of the service department and introduced to a service writer , all of these men were courteous, genuinely friendly and got me a ride back to my place of employment asap. Throughout the day they kept in contact with me about my car , text me when it was ready and even washed it before I arrived. I had a great experience at Hansel BMW of Santa Rosa.

Have been there a couple of times since moving to the area, the fist couple of visits were questionable. But they are getting better. The last service visit, I was done in one day; dropped the car off, got a ride back and was picked up to retrieve my car. All arranged by Mike at the service department, this is what I expect from a BMW dealership.

My experience with this dealership was outstanding. Purchased my slightly used 2020 Honda Civic Type R from them. The individual (Dan McDonnell) I worked with primarily was amazing and went above and beyond for me. I did everything virtually because I was still physically in Hawaii, but he made it so easy for me. Definitely one of my best car buying experiences despite being across the ocean thousands of miles away. I had lots of questions and demands, but he never once complained. Instead he always took the time to call, text, or e-mail me. I loved the videos he would send me of the car. He is a true professional and takes great pride in his job. I recommend this dealership to anyone and I definitely recommend working with Mr. McDonnell. Kia also did an outstanding job and helped facilitate getting the 2nd key that the previous owner forgot to bring during trade in. He sent a driver 2 hours to pick it up for me. This dealership is amazing and really goes above and beyond. You won’t be disappointed. I wish all car buying experiences were just like this and as easy.

I recently purchased a new car from Hansel BMW and it was an excellent experience all the way down to the financing guy, Mike. I was looking for a previously owned vehicle.However, I wanted specific options so I decided on a new one. Dan was my "client advisor" and he was excellent from day one. He worked diligently to find me the right car. He was very personable and courteous. In fact, everyone I encountered at the dealership was courteous and never was there any pressure. I also want to say how great Kai, their product specialist, was. He came to our house as I wasn't able to drive at the time and went over all of the technology options in my car. He explained everything in detail. Dan and Kai make a great team! I want to thank both of them for making my car purchase such a positive and easy experience.

My baby, Kanna (2018 Mini Cooper S) dropped two cylinders back in April. Thankfully, I buy extended car warranties so I wasn't on the hook for the close to $15K bill that accompanied the repair!

As for Hansel BMW, Greg and team were amazing! The warranty process through Assurant was pain free and handled diligently by Greg. He kept me up to date as to her status via text as well as a couple of follow up calls just to be sure I was in the know as to how things were progressing.

Thankfully, the short block was in stock back East and made it to the West Coast in about a week. A few days later and BOOM! My baby's back!!!

Thanks to Greg and team for all their wonderful service and attention! I highly recommend them should you need any service for a Beamer or Mini, and as we've purchased three cars through the Hansel group now (VW specifically), I also encourage you to check them out if you're in the market for a new (or used) car.

PS - Buy the extended warranty...seriously.

Hansel BMW of Santa Rosa is the new name for Prestige Imports. They not only have a new name, they have a beautiful new building, new staff and a whole new "customer first" attitude. My salesman Kelly is a good example of this. He is knowledgeable and very customer focused. He has taken the time to learn his product and made sure that I was aware of all of my options. This allowed me to pick out my perfect car. The i3 is a new model so I had a couple of problems getting familiar with it. Kelly's co-worker Kai (the in house BMW Genius) assisted me and made sure I was comfortable with the new car and all of the new technology. Scott the service manager was quick to jump in when I had a service question as well. There are a lot of old reviews here that reflect the old stores staff. This new crew deserves a fresh start. Give them a chance to treat you as well as they treated me. You will not be disappointed.

I leased my BMW 5 series from Kelly Kimberley and will only work with Kelly. As my first meeting with him was one of the absolute best car purchasing experiences I've ever had to date. Kelly found me the vehicle I was interested in, worked the numbers, had the car ready for me when I arrived to drive it and was in and out of the dealership in less than 90 minutes.

Obviously the efficiency to the timeframe was due to the fact that I knew what I wanted, however, Kelly made sure that everything we discussed was exactly the same upon completing the transaction, zero surprises. I highly recommend Kelly Kimberley as your Sales Consultant, you will be treated fairly with respect and kindness.

Thank you Kelly!

I rarely do reviews and never do I do them right after I have purchased or been somewhere, but I have to share the experience I had at Hansel BMW.
FANTASTIC! First of all, we are in a pandemic, so the absolute last thing I wanted to do was get a new car, but my lease was up. I started chatting with Vanessa over text and email just to get some kind of idea or what's available. Everything was discussed either text, phone or email. Best way to buy a car! Then I went in to meet Vanessa, Kelly and Ken (Finance Manager) and they were amazing! Made the experience of buying a car (with masks on and social distancing) fun! I can't say I've ever had a better time buying a car.
Ken is fantastic, recommend him to anyone who is looking for someone with integrity, and wants to do what's best FOR YOU as opposed to the bottom line. This is my 2nd car with Hansel BMW. I cannot thank the team enough for everything during such a crazy time.
THANK YOU HANSEL BMW!

Had a great experience working with Faris. He was professional, helpful and friendly and he maintained great communication throughout my buying process. Will definitely recommend Hansel BMW and Faris for any BMW purchases.

We had a great experience with ordering our car here. Faris got us the vehicle that we wanted on time and made the experience incredible easy. Thank you so much. We love our car.

This is my first review on Google because I finally encounter someone who is worthy enough for me to spend the time to write a review. My fabulous customer experience with BMW has started on a Saturday afternoon in September 2015 feeling the impulse of upgrading from a babied, meticulously-conditioned Z4 to a newer one. I called Hansel BMW and Client Advisor Kelly Kimberly invited me come in to see what my options were.

I was very aware of my budget and my car’s trade-in value and I made up my mind that I was not going to take anything less than KBB's suggested trade-in value as I stepped into the dealership.
My first meeting with Kelly Kimberly was very pleasant. He was willing to listen to my concerns and understood my budget. He worked diligently with his manager and offered me what I asked for. However, the 2015 version was not available at that time and only the 2016 version was available. Purchasing the 2016 version would have put a squeeze on my budget. Furthermore, I didn't see the reason I should pay a few hundred dollars more a month for essentially the same ride. I respectfully declined and asked for more time to think about my options. Kelly was caring, compassionate, and hassle-free and offered to keep in touch.

I returned to the dealership the second time a week later to discussed my concerns with Kelly once again that I would like to stick with my budget and I would not compromise with a 228i. It turned out that he had been pulling strings and utilizing his contacts to find me a brand new 2015 BMW Z4 and the only one available was 1000 miles away. We were able to work out a deal that met my needs and my needs were very strict and specific.

Thank you Kelly Kimberly! You are the MAN!