The Free Market

I rarely give five stars cuz nothing's perfect. But the owners of this place are in so incredibly compassionate. I have never seen owners treat their employees as good as these people. Outstanding people. That alone is worth five stars! They have good prices their selection is good it's got good energy good selection of vitamins they have a little Deli or you can get smoothie drinks and stuff and it's friendly. The way the owners run the store and with good employees that are friendly this is what it used to be like 35 years ago:-)

A very nice place to shop for many things . Good brands .

Fantastic place to get your organic items and produce and supplements with good knowledgeable helping staff!!

Don’t let this little hidden gem pass by! They have a selection of natural and wholesome offerings that rivals a Whole Foods- but none of the crowds or bougie people. Great deli and handmade offerings, local coffee, meats, honey…. They are a one stop shop for all of your grocery and wellness needs!

This is the best kept secret in the Fox Cities! I love the local and organic produce options!
Their deli makes fresh salads and grab-and-go items everyday. Almost everything from the deli is GLUTEN FREE.
As people complain about prices, I will say that I needed two random items: bagged organic basmati rice and also Alden's organic ice cream for my husband. We were near Woodman's, so we stopped, and they had both items: the rice for $9.49 and the ice cream for $10.99, we did NOT buy either item because I thought they were too expensive. We continued on to The Free Market and they had the rice for $7.99 and the ice cream for $9.99, so we bought them from The Free Market, so BOTH items we needed were less expensive at TFM. We love supporting small local businesses and they obviously are doing their best to keep prices as affordable as possible.
Oh, and my son absolutely LOVES getting a juice from the deli. He likes to get the Enzyme Blast.

Great Store. To shop at. Review products to learn healthy eating idea.. organic shampoo, and cream raise .vitamins are sold there. Excellent , Cough Syrup , and Cough Drops.
Staff has knowledge when you need help. Healthy home made soups

And lunch idems . Best store In the Valley.. Wonderful Owners.

Literally heaven for all-natural lovers! No BPAs or food dyes too be seen- from natural body products to cleaners/detergents, fresh produce to safe cabinet foods this place has everything you ever need and more! Definetly worth a stop. Will not be shopping anywhere else from now on!

Best food for your healthy eating I have ever experienced!

This place is THE best. Very high quality, nutritious, real food! Amazing mushrooms and so much more. Grass-fed milk and yogurt and other dairy products. Excellent Kombucha on tap. They also make fresh hummus and other similar tasty treats that are not overloaded with salt like you get elsewhere. Glad I finally discovered this place after having moved to Appleton about a year ago.

What a lovely little grocery store and great place to browse! Super happy with a few specialty items we picked up. I especially like the "cut your own" soap and kombucha on-tap.

Lots of fresh, healthy looking produce. Often forget about this store, but need to add it to my weekly shopping routine.

If you’re looking for unique meats, veggies, and dairy, healthy options, or organic selection, this is the spot! I am thrilled to find many goat products here. They also have bison meat. I love the fresh smoothies available at the deli. Amazing bulk selection with good value. Employees are always friendly.

I loved it. We’re from Eugene so I’m used to natural grocers, market of choice and local co-ops. free market reminded me of home. They’ve got great fresh smoothies and juice. Would recommend to anyone looking for a quick and healthy lunch

The overall upgrades that The Free Market has made to their stores makes shopping way more fluid. Easy to navigate, lots of variety in produce. Reasonable prices and great staff. Always a little busy, but never unexpected.

Nice place, good selection of organics.

Love going here. Full groceries that are natural and/or organic. They have a full department of supplements, essential oils, and beauty products.
The have a deli with fresh made salads and dips. They also have fresh daily soups and smoothies.

The folks at the Free Market are wonderful! Tons of options for gluten free, and vegan diets not to mention the larger amount of organic and non-GMO items!!!

I visited today and spoke w the owner. I wish all businesses in this world were based on regenerative farming like this one. Small business is the backbone of this country. I tell you there is only one way to reduce carbon emissions and fight the good fight w climate change properly. All other social issues could heal if we all got on board w this type of commerce. Our voice is w our dollar and I plan on spending more here. I purchased some avocado oil, and some grass finished grass fed beef. 🙏

The staff is friendly and helpful. Prices are higher than expected but the quality matches the price. Solid selection for a small shop, lots of vegan and keto options. My only complaint are the woke patrons wearing chin diapers and running away from free people.

Great locally owned natural food store