Bella Jules

It's hard to put into words how exceptional this boutique is. I went with my daughter, for her first formal dress shopping, for her prom. I was very nervous as my baby was growing older. The entire staff treated me like I was their most important customer ever, while giving her even better service. The hostess, as the best word I can name for the associate that helped my daughter, had the perfect eye for fashion that would accent my daughter's skin tone and hair. They helped her try on as many dresses as she wanted, and help show the pros and cons of each style.

When we finally found the absolute perfect gown, I started to break down in tears. Worried that they will going to think I'm slightly crazy, I was surprised and at ease to find I wasn't the first father to do this. They even provided me tissues when I started crying. But let's get back to the dress.

I cannot wait to see her dressed in her prom gown. She will forever be my princess, but thank you to Bella Jules, she is an absolute angel, they just fitted her with her wings! I cannot thank everyone at the location for what they did. But I hope they know, they have forever helped me see through the first of many more coming of age events!

I highly recommend every young lady who needs the most elegant of gowns, should set up an appointment and have themselves pampered in a way you can't even imagine!

We had a great experience at Bella Jules. We had a later appointment to shop for prom dresses. The staff were all very helpful, attentive, and patient. My daughter tried on many dresses and the women were all very kind. They never even let us know they were closing. We never felt rushed. They have a large selection of beautiful dresses. They were amazing! We will be coming back next year! Thanks!

Although we didn’t purchase a dress, the staff were very attentive, patient, helpful, and polite. They have a large selection of prom dresses and the overall atmosphere is cozy and calm. I’d recommend them and make sure you ask about alterations, colors, etc. They had great answers for everything! Thanks to the staff for making our prom dress shopping experience so wonderful!

Bella Jules staff and owner were not only helpful but beyond amazing! They made sure to go through different styles with me and allowed me to try on some of the dresses that fit a similar wedding feel. I loved how involved they were in making sure my wedding dresses became the perfect pieces for the day. If I have another important event I definitely will use them again. I am so grateful my husband’s sister introduced me to this wonderful boutique.

As a customer of Bella Jules for years, I highly recommend this boutique. They have a great selection of stylish and high-quality products. The merchandise is carefully curated and regularly updated to reflect the trends. Also, the owner and staff are always helpful and incredibly kind. My mother, sister-in-law, and I love shopping at Bella Jules. We will continue to patronize this local gem for many more years!

The owner took the time to help us pick out the perfect homecoming dress. Great quality, affordable prices and amazing service. I found our dress shop!

Bella Jules is hands down, my favorite store. They have a variety of styles for every occasion that are unique and the quality is great! My favorite thing about Bella Jules is, I don’t have to worry about seeing someone at a party in the same outfit!
The staff is very friendly and ready to help you with whatever you need. Bella Jules is truly the most perfect boutique!

We got to Bella Jules VERY late on a Sunday (like 20 minutes till closing) and the staff was so kind and helpful to us! They helped my daughter find a few dresses to try on and didn't rush us at all or make us feel bad about being there so close to the store closing. I was so pleased with their customer service-it is truly outstanding.

Their dress selection was great and I love that they track which dresses are sold for different schools so they help the girls avoid having a duplicate dress at prom. We didn't find the right dress yesterday but we will definitely be back!

I’ve been a long time customer of Bella Jules. Shopping here is uniquely personal and intimate. The staff is extremely helpful. I always leave with the perfect outfit for any occasion. The selection is always changing and represents the trends in the fashion world beyond Berks county. It is hands down a gem of West Reading.

Bella Jules is my FAVORITE boutique in the Reading area. Juli and her staff are incredibly friendly and helpful. It is my go-to clothing and accessory store for casual, business, and event attire. They stay connected and active on Social Media by starting new arrival try-on videos as well as live sales. It is great to know that if you send them a message on Instagram or Facebook, they will answer promptly. Bella Jules is truly a Berks County treasure.

I love Julie and all the girls who work at Bella Jules ... they are my friends, too!
Spectacular clothing, accessories, and uniquely fashioned designs. I am given expert and honest feedback on my choices and I purchase 90% of my wardrobe at Bella Jules.

Best boutique in Berks! Not only does Juli bring in the most amazing clothes, but the customer service provided by Juli and her employees is impeccable. They provide a shopping experience that truly feels personal and customized!

Bella Jules is my favorite Boutique for fashionable clothing and accessories. The designs are always on trend. The personalized service by Juli and her staff is exceptional. Hands down Bella Jules is the best Boutique to shop in Reading.

They have very nice hand picked items, but their prices are great. You really can find something no matter what your budget is and these are definitely pieces you will continue to love and wear. Their clothing items are unique and are really nice items you can’t find at other places.

I love this little shop. They carry italian made clothing which I love and they have a pretty extensive clearance/sale section. The price point is decent for the quality and they almost always have something you'll love.

Super great staff! They helped find the perfect dress for my daughter's prom.

Wonderful selection and range of sizes. Also great accessories. Little gem for shopping in Berks!

Very nice staff. Great place for style's that are Not ordinary. Love local stores.

My favorite place to shop for unique items very reasonably priced and everyone at the boutique is very friendly and helpful.

Everyone was very helpful with my purchase. Will definitely go back again.